PromotingYour Small Business Online

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My vision to start up a website development company Smarttech Solutions a couple of years ago without any investment has made me realize that running a business online in never been so easy. There is so much free cheap stuff on internet where you can find prospective clients you just need to develop a brand name. I have gradually increased my business just by spending what I earn so you can say until now my profit is Zero.

Cheap ways to Promote and find prospective clients over the internet is easy and a tricky business and patience plays an important part. To be able to promote your business on internet the first step is to have a website

The cost of a website varies from the type of a business you are running...If you are a services provider just like me it shouldnt cost you more then $500. (5 pages Home, About us, Contact us, Products, Services).The cost increases as more design and development need increases like flash, shopping cart, online payment facilities, seo optimization. An easy way to determine what you would require in your website is to visit a website of your competitors.

Once you have a basic Website with unique content, keywords pointing towards type of business you have you are ready to Promote your business online.The first thing when we think about online is Google so getting Google recognizes your website is must. The earlier you do it the better. Google provides webmaster tools for self help to put your free listing also known as Organic listing. Now you should be able to search your website in Google by searching your website name preffixed by site:

Note this is pretty basic way to search and your prospective client wont be searching Google with that, thatís where search engine optimization plays an important part which in turn depends upon your webpage content, Title and Meta tags, Alt tags, body text indexing etc.

Google provide Google Analytics,Adsense and Ad words to help a start up business market and earn money from your Website

Some of the Major Search Engines are as follows

With a low budget for a start up online business I would recommend to get your website SEO ready and gradually with increment in your marketing budget invest in SEO.

In the mean time submit your website to free online directories which Google awards points towards SEO